Rewards

CAMPAIGN: link to crowdfunding campaign for contributions

How rewards work and gaining promotions

Upgrading a contribution reward

Promotional rewards for free promotions

Stakeholders and promotional rewards

Businesses and promotional rewards

How long is the promotional information displayed?

Arranging display periods and extensions

Gaining more from your promotional rewards

Using extra promotional opportunties

Submitting promotional information and features

Project management, background and manager

Crowdfunding project find out how this project can help make a difference

Reasons to support the project as a collaborative project it needs more support

Funding Goal what is needed for next stages to make a difference

Funding Goal Rewards

All contributors to the campaign Funding Goal will be acknowledged on the website. Rewards are designed to both acknowledge important contributions and give back to supporters and local communities in different ways.

Contribution promotional rewards are also an opportunity for contributors to support their local community organisations and local businesses because rewards include free promotional services that can be used to promote them. Each reward has a different number of promotions available.

Therefore, by contributing to the Funding Goal it is also an opportunity to gain some rewards for yourself and to gain some free promotional opportunities which can be used to support local businesses, community organisations and their supporters. There are different types of contribution promotional rewards and promotional opportunities available and a mix of ways they can be used.

Find out more here about the reasons to support the campaign.

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How rewards work

Contributing to the campaign Funding Goal

Supporting the campaign to reach its Funding Goal is important for the benefits this project has the potential to deliver. Find out reasons to support the campaign here.

If the Funding Goal is reached, more funding contributions can still be made for the other project actions that are listed which would be great for the project. This means that with more contributions there will be more rewards and therefore more promotional opportunities available as well.

Contribution rewards and contribution promotional rewards

Each individual contributor and each business and stakeholder contributor to the campaign will get either a contribution reward or a contribution promotional reward for their contributions and will be acknowledged on the website home page or on feature pages linked to the home page. Rewards apply for contributions from $10.00 to the Funding Goal; more rewards information is here and in the rewards list.

Gaining more promotional value

If you contribute to the Funding Goal and then make another contribution again within the campaign period it is added to the prior contribution amount. You will then obtain the reward benefits for the combined total. That is, as if the additional contribution was being made for the first time.

This is a way to upgrade your promotional opportunities and upgrade from a contribution reward to a contribution promotional reward and obtain more promotional benefits at the same time.

Businesses and stakeholders contributing funding

A business or stakeholder can contribute funding to the campaign Funding Goal and do not need to be registered on the website beforehand. More benefits are available when a business or stakeholder is registered.

Promotional features

Contribution promotional rewards include options for promotional feature articles.

Obtaining more promotions

Also, after obtaining a contribution promotional reward, a supporter or business or stakeholder organisation can encourage a business or stakeholder to register on the website or to provide funding to the Funding Goal. In this way if they do more promotions can be obtained to be used or shared. Find out ways to obtain more promotional reward benefits here.

Rewards that benefit others – doing some more good!

Contribution promotional rewards provide promotional opportunities that can be used to benefit others. For example, a promotional opportunity can be given to another registered business or registered stakeholder to use. Find out more here.

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Types of contribution rewards

Each individual supporter, business supporter or stakeholder that contributes funding to the Funding Goal ($4000.00) of the campaign will receive a contribution reward or a contribution promotional reward. A reward is available each time a contribution is made for amounts from $10.00. Each contributor will be acknowledged on the website home page.

The two types of rewards are;

contribution reward: for contributions of $10.00 or $20.00 to the campaign (with 6 or 9 months free subscription); and
contribution promotional reward: for contributions of $40.00 or over to the campaign (with 12 months free subscription; additional promotion options; promotional features).

Contribution rewards

The contribution rewards can be used by an individual supporter, by registered business supporters and registered stakeholders. They can be used to support stakeholders, their volunteers and their business supporters with a message of support and a website link to them from the Discover Special Value home page or linked feature pages.

Upgrading to a contribution promotional reward

If you have made a contribution to the Funding Goal of less than $40.00 you can within the campaign period add to this amount so it reaches $40.00. Then you will have a contribution promotional reward with its free promotional opportunities!

Contribution promotional rewards

Contribution promotional rewards can be used for free promotions by;

individual supporters;
registered businesses; and
registered stakeholders.

Each contribution promotional reward can be used for free promotion on the website and in other website promotional campaigns. They are for promoting and raising awareness of stakeholders and of businesses that support stakeholders. Businesses can also use them to promote the value they add to their services or products.

Other examples of how contribution promotional rewards can be used are set out here. More information about specific rewards and promotions and how they are displayed or used is set out in the rewards list.

Registration of businesses and stakeholders

Businesses and stakeholders need to be registered on the website to use the free promotions the contribution promotional rewards provide. They also need to be registered to use the rewards for other promotional benefits they have such as being able to give them to other businesses or stakeholder to use after they also register. Therefore, an advantage of being registered on the website is that it provides opportunities to gain more free promotional opportunities.

Linking website profiles to promotions

Businesses and stakeholders can also include links from their own profiles on the website to their promotional information on other pages (contact us to make these arrangements).

Making arrangements for using rewards within campaign period

Individual supporters and each business supporter and stakeholder with a contribution promotional reward can display a website promotion if they arrange for when it is to be used within the campaign period. Each reward has a different number of promotions available.

Stakeholders and contribution promotional rewards

The contribution promotional rewards can be used by stakeholders to promote their own causes, programs, employees, activities or volunteers. They can also be used by stakeholders to promote their registered business supporters, its employees or other supporters. Other examples of promotions stakeholders could use are set out here.

Businesses and contribution promotional rewards

The contribution promotional rewards can be used to promote business supporters by;

individual supporters;
the business itself or another registered business; or
registered stakeholders.

A registered business can use its contribution promotional reward to promote a stakeholder, promote its own stakeholder support activities or promote its own value-added services or value-added products.

Therefore, registered businesses can promote;

a stakeholder, its causes or programs or its volunteers;

* only businesses that are supporters of a stakeholder can be mentioned in promotional information.

* promotions are not for general business advertising or marketing.

its own support of a stakeholder cause, program or volunteers; or

* a business can refer to its stakeholder support role and activities, support by its employees or other support it provides.

its value-added services or products.

* businesses that add value to their services or products can promote their value-adding feature(s). The promotion needs to be a product or service from one of the services areas. Some examples can be:

a value-added service or product that can make a difference to business customers or give back to communities;
a value-adding feature of a niche product or service that distinguishes it from other services or products;
a special event or promotion that promotes value adding services or products or provides other community benefits;
an industry award or recognition of a value-added product or service;
an innovative value-adding solution, product, service or idea or one that needs more promotion or resources.

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Using contribution promotional rewards

Promotion guide and examples

The promotion needs to be for one of the following services: social support services, community support services, environmental services, charity services or business support services or related events.

The promotion could promote a business support service that is supporting an innovative product, service, solution or idea that will have a positive public benefit outcome. A promotion could be, for example, to acknowledge campaign supporters such as individuals, businesses, business sponsors, volunteers and other contributors.

Other examples of how they can be used to promote or raise awareness could be to feature or highlight, for example;

a community activity or event;
an event supported or sponsored by a business;
a stakeholder program a business is supporting;
an activity that is starting and now needs promotion;
a program making an important difference;
more resources or assistance are needed for an activity;
important personal contributions;
activities of volunteers and their contributions;
positive results of a completed campaign;
particular needs that need to be met;
products or services associated with a campaign;
contributions made by a business or other supporters;
value-added feature(s) of a service or product (eg; niche value-added product or service);
an innovative solution or idea that needs business support services;
results of an activity and their impacts.

Promotions are not for general business advertising or marketing. If you are not sure if a promotion you are planning would be within these guidelines or if you have any queries please contact us.

How long is the promotion information displayed?

Promotions on the home page will be displayed for 3 months from when they commence. They will continue to be displayed for another 3 months via links from the home page to other feature display pages. All promotions on feature pages linked to the home page will continue to be promoted for 12 months from the end of the campaign period. Promotions will include social media marketing, newsletters and other campaigns.

Displaying and extending promotions

Supporters need to arrange during the campaign period for when their promotions will be displayed. Promotions can commence during the campaign period or within 3 months of the campaign ending unless this is varied to be a longer period.

Promotions will be rotated regularly on the home page. The frequency of rotation will depend on the number and type of promotions (ie; daily; weekly or longer). New promotions will be listed first followed by previous promotions.

If you would like to extend a promotion display period then please contact us during the campaign period to arrange a campaign contribution for an extension. The rewards list shows more information about each reward.

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Gaining more from your reward

Gaining more promotions from rewards

Individual supporters, registered businesses or registered stakeholders that have a contribution promotional reward can obtain more promotion benefits by encouraging another business or stakeholder to;

register their business or organisation during the campaign period; and/or
contribute to the crowdfunding campaign Funding Goal during the campaign period.

Let them know of the opportunity to register and contribute funding and then you both can obtain some free publicity!

Send us their business or stakeholder details (eg; via email) and any other details that are needed. They need to confirm you have let them know of the opportunity to register or provide campaign funding.

How to gain more promotions from your reward

If you have a contribution promotional reward you, your business or your organisation can organise for a business or stakeholder to;

register their services on the website and then you can use your reward to receive the promotional opportunities equivalent to a $40.00 contribution promotional reward; and/or
provide funding to the campaign and then you can use your reward to receive promotional opportunities equivalent to the value of the contribution up to the value of a $60.00 contribution promotional reward.

Using the extra promotions

The extra promotional opportunities you gain from your contribution promotional reward can be used by you, your business or organisation. They could also be given to a registered business or registered stakeholder for them to use. For example, you could use the extra promotion(s) yourself and give other promotions(s) to a registered business or registered stakeholder. Gain more free promotions!

When a promotional opportunity is given to another business or stakeholder to use, a confirmation email also needs to be sent to us confirming they can use that promotion and any other details that are needed so we can adjust our records.

Most contribution promotions in campaign period

The two supporters that generate the most promotions will be acknowledged at the end of the campaign period and can have an extension to the display periods for two of their promotions.

Further information

Please refer to the rewards list for details about each reward and promotional opportunity.

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Promotional information

All contributors to the campaign Funding Goal will be acknowledged on the website. Each contribution promotional reward and its supporter will be mentioned on the home page and in other website promotions, for example, social media; newsletters etc. The nature of additional promotion depends on the type of promotional option. Please refer to the details in the reward list for further information about each reward.

If a supporter does not want a particular promotion that is available, then they need to contact us and let us know when arrangements are being made for the promotional reward.

Submitting promotional information and feature articles

Some promotions include an option for a promotional feature article. Some shorter features can be on the home page and others will be linked from the home page to feature pages where they can also be viewed. The rewards list has further details about these options.

The promotional information to be included on the home page;

needs to be submitted during the campaign period to admin@discoverspecialvalue.com.au
needs to be in a text file with 170 words (max) for each separate promotion on the home page (ie; not a feature article);
can include either a logo (1) or an image (1) per promotion for each business or stakeholder
needs for each logo or image to be sent in a file less than 200 KB and ready to be uploaded;
needs to be provided with accurate webpage hyperlinks for the particular reward.

Some promotions include an option for a promotional feature article. These can be up to 500 words per home page feature article and longer where the article is linked from the home page. These articles need;

to be submitted during the campaign period to admin@discoverspecialvalue.com.au
for home page articles to be in a text file with 500 words (max) for each article;
for extended feature articles to be in a text file up to the maximum word limit for each article;
to include a logo (1) and an image (1) with each feature article;
for each logo or image to be sent in a file less than 200 KB and ready to be uploaded;
to be provided with accurate webpage hyperlinks for the particular reward.

Any other details that need to be finalised can be completed at the time promotions are being prepared.

Business supporter information

As mentioned above, promotions are not for general business advertising or marketing. The rewards are for registered businesses to promote stakeholder causes or programs, promote their own stakeholder support activities or to promote the value their business adds to its products or services; see more information here

Conditions for displaying promotional information

Where the promotional information includes information about another person a written confirmation from that person will be required before information about them is displayed on the website.

Where the promotion refers to a business or a stakeholder there may be a need to have their agreement to the display of promotional information and if so, this will be required before the information can be displayed on the website.

Extending a promotional display period

As mentioned. if an extension to a promotion display period is sought please contact us during the campaign period to make a campaign contribution for the extension.

Terms and conditions

The website Terms and Conditions apply to the contribution promotional rewards and promotional information that is submitted.

More acknowledgements

Each time a supporter obtains a contribution promotional reward this will be acknowledged on the website. As mentioned, the two supporters that generate the most promotions during the campaign will be acknowledged at the end of the campaign and can have an extension to the display periods of two of their promotions.

Further information and updates

Information and updates about how the crowdfunding process is proceeding will be provided at regular intervals. If you have any questions about any aspect of the process that you need more information about please contact us and let us know.